Simple, transparent pricing

One experimentation platform. Three tiers. All plans are billed annually and include continuous platform improvements.

All plans billed annually • £500 one-off setup (Basic & Growth)

Basic

For small teams getting started with server-side experimentation

£ 100 / month

Billed annually (£1,200 / year)
+ £500 one-off setup

Edge-based A/B testing on Cloudflare Workers
JS, CSS & HTML injection experiments
URL path-based targeting
Stable user assignment via cookies
GA4-compatible exposure tracking
Unlimited experiments (fair usage)
Staging & production environments
Automated platform updates & improvements
Email support

Book a demo

Talk through setup, routing, and measurement.

Growth

For teams running serious, ongoing experimentation programs

£ 250 / month

Billed annually (£3,000 / year)
+ £500 one-off setup

Everything in Basic
Redirect & rewrite-based experiments
Mixed-mode experiments (inject + redirect + rewrite)
Advanced experiment lifecycle (Build → QA → Live)
Custom GA4 event mapping
Multiple domains / properties
Priority support
Onboarding & configuration assistance
Automated feature upgrades from collective development

Book a demo

Best for teams running continuous testing.

Enterprise

For high-scale organisations with advanced requirements

Custom pricing

Based on traffic, scale & support needs

Everything in Growth
High-traffic & global deployments
Custom routing & experiment logic
Advanced governance & access controls
Bespoke analytics integrations
Dedicated technical support
Architecture & security review

Book a demo

Let’s scope domains, governance, and scale.

Infrastructure costs not included. Conversion Workers runs on client-owned infrastructure. Cloud hosting fees (e.g. Cloudflare) are paid directly by the customer and are not included in subscription pricing.

A one-off setup fee of £500 applies to Basic and Growth plans. Pricing excludes applicable taxes. Fair usage applies.